Pic's Peanut Butter World

Pic's Peanut Butter World

Pic's Peanut Butter World

Pic’s Peanut Butter World is a purpose-built destination for locals and visitors to Nelson and a must-do for lovers of peanut butter.

The building’s design is a physical expression of the Pic’s brand personality – vibrant and innovative.

Designed to cater for future growth and act as a showcase for the company, the 3500m² building houses a generous 500m² foyer featuring an attention-grabbing spiral staircase and public café, offices, and exhibition and tour mezzanine overlooking the working factory.

The building features a pair of gables, one recessed and solid for the loading canopy, and the other highly transparent with a glazed curtain wall on the street front, which acts as shop front.

The building purposely sits close to the street edge, directly interacting with the city.

Pic's Peanut Butter World

Bold colour is used playfully throughout public and administrative spaces.

Pic's Peanut Butter World
Pic's Peanut Butter World
Pic's Peanut Butter World

Client: Comans Holdings, Picot Productions

Location: Nelson

Status: Completed 2018

Sector: Commercial, Workplace Design

Awards: New Zealand Property Council, Supreme Excellence & Resene Urban Design, 2019

NZIA Nelson/Marlborough Architecture Awards, Winner – Commercial Architecture, 2020

NZIA Nelson/Marlborough Architecture Awards, Resene Colour Award, 2020

DINZ Best Design Awards, Bronze Award – Built Environment, 2020

New Zealand Commercial Project Awards, Silver Award – Industrial Projects, 2020

Karl Vercoe, JTB Architects

Karl Vercoe

Senior Architectural Designer

Nelson

Liam Dunstan, JTB Architects

Liam Dunstan

Senior Architectural Designer

Nelson